Donald Trump has figured out that, in this day and age, he can speak directly to the American people unfiltered through the media via Twitter. It’s like the fireside chats of the 21st Century. Over four million people follow Trump on Twitter. He makes statements on the news of the moment all day long. His own statements – quick, short and unfiltered.
Most other candidates seem to have a team handling their twitter and facebook accounts, so those pages seem like a constant stream of PR. Trump is different.
This may be the first election in a long time, where we actually know who we’re voting for. We’re not voting for an image that represents certain carefully crafted ideas and values – we’re electing, or not electing, the man.